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After disabling ad optimization on Wildberries, conversions drop massively.
After disabling ad optimization on Wildberries, conversions drop massively.
1,450 14.12
After disabling the optimization of advertising campaigns on Wildberries, sellers faced a massive drop in conversions and CTR. Experts have noticed an increase in irrelevant traffic and advise moving from deleting keys to strict manual control of bids and show schedules.
Marketplaces
AI instead of agencies: How an FMCG company generates 1,000 cards per hour
AI instead of agencies: How an FMCG company generates 1,000 cards per hour
1,999 03.10
The AI system from FOKINA.AI allowed the FMCG company to abandon weeks of manual work and create up to 1,000 product cards per hour. This made it possible to reach marketplaces faster, reduce costs and increase conversions.
Marketplaces