Search

Wildberries reports in 2026 are the main way to understand why "there are a lot of sales" and there is less money to be paid than expected. Daily reports help to catch anomalies, weekly reports help to see trends and causes, sales reports give the fact of sales and returns, and financial reports explain deductions. Let's figure out how to read them without confusion.

Wildberries reports in 2026 are a map showing why the money to be paid is at odds with the feeling of "a lot of sales." Daily reports help to catch anomalies, weekly reports help to explain the structure of deductions, and monthly analysis shows unprofitable SKUs. We analyze which reports are available, where to view them, and how to read them without errors.

UPD, UPD DOP, commission agent's report and "report receipt" are the four words that most often cause sellers to miss the closing of the month. We look at how the WB/Ozon reports, deductions and transfers are related, why it is impossible to make documents "on payment" and how the check differs from the UPD, so as not to drown in reconciliation.

Decree of the Government of the Russian Federation No. 87 dated 02/06/2026 strengthened control over declarations and certificates of conformity: customs information became the basis for suspensions, and test reports and accreditation of EAEU laboratories became the verification point. The rules apply from February 7, 2026.

The Government of the Russian Federation has updated the rules on certificates of conformity and declarations: Resolution No. 87 of 02/06/2026 entered into force on February 7. Now, customs information can become the basis for suspending declarations, and according to documents from other EAEU countries, verification of test reports and laboratory accreditation status is being strengthened. We analyze what risks this creates for importers and what needs to be checked in the documents before impo

The Federal Tax Service is changing its approach to bonus points on marketplaces: payments that compensate for sellers' discounts are increasingly being interpreted as an economic benefit and should be included in the tax base. The key dispute is when to recognize income: when awarding points or only when they are "monetized". The regulator's new view may force sellers to recalculate the economics of promotions, restructure accounting, and more closely compare reports with site data.

By 2026, it became clear that classic credit scoring no longer works for e-commerce. The online business is developing too fast to be assessed based on quarterly reports. Outdated models have been replaced by AI scoring, which analyzes the real behavior of a business and its future revenue. This approach changes the rules of financing sellers and opens up access to capital in a matter of minutes.

In August 2025, the Wildberries marketplace updated the terms of the offer for sellers, adding new rules regarding the loyalty program. This led to changes in the structure of the weekly reports, which are now faced by all participants of the site. Among the new items in the report are deductions for awarding points to customers and lines reflecting compensation for discounts provided under the loyalty program.