The Federal Antimonopoly Service (FAS) has filed claims against the largest Russian marketplaces, Wildberries and Ozon— demanding that the recently introduced rules be lifted, which, according to the agency, infringe on the rights of sellers and create unfavorable conditions for them.
In September 2025, Wildberries introduced a stock assessment system that affects storage and sales conditions. Low-rated sellers were forced to either pay more for storage, participate in discount promotions, or urgently pick up products from warehouses. The company also introduced the "Tariff Constructor" tool, which connects additional services without the consent of the seller before the set date. The Attractive Price service, which was in effect until September 23, forced sellers to adhere to prices determined by the site's algorithms. The slightest deviation from these prices deprived them of bonuses.
Ozon was also not ignored. Since October 1, 2025, the company has changed the return rules in the FBS scheme — now goods returned by customers automatically remain in Ozon warehouses, even if they are in good condition. Previously, sellers could pick up such goods and sell them through other channels. This restriction caused a wave of outrage in the business environment.
In addition, entrepreneurs complained about the inability to promptly organize the export of goods from Ozon logistics centers. It has become extremely difficult to book a window for self-export, and the platform itself is not legally obligated to provide such opportunities on time.
The FAS considers these measures as signs of abuse of a dominant position and has initiated inspections. If marketplaces refuse to review the controversial mechanisms, the agency promises to take antitrust measures. Earlier, Wildberries also tightened conditions for buyers with a low percentage of foreclosure, making delivery for them paid, which caused a drop in sales and an increase in refusals.
The situation continues to evolve, and the business community is following the regulator's actions with interest, hoping to restore a fair balance between platforms and entrepreneurs.
