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In February, Wildberries & Russ is launching a program to support the Russian light industry with the support of the Ministry of Industry and Trade, and shoe manufacturers will be the first participants. They are promised to reduce sales fees and storage costs, as well as provide additional development tools. Fundamentally, the measure does not apply to resellers — the bet is on real production.

xStocks tokenized "shares" have expanded their presence: they are now supported in the TON ecosystem and can be stored directly in regular TON wallets. This shifts the ownership model from "service storage" to self-custody and opens up more scenarios, from simple trading to potential use in DeFi. However, along with convenience, restrictions on jurisdiction and compliance remain: access to such tools still depends on the user's country and the rules of intermediaries.

Wildberries has introduced a "Residue Index" to control warehouses. Now sellers will either have to export goods, lower prices, or pay increased tariffs for storage. Experts give tips on survival.