The REC Export School will hold a webinar on how environmental and climate requirements affect international trade and customer decisions. The event is scheduled for February 27, starting at 10:00 a.m. (Moscow time), online format, participation by registration.
The agenda is becoming applicable to exporters from industry and agriculture. The share of requirements for verifiable characteristics is growing in contracts: the origin of raw materials, traceability of the chain, correctness of environmental statements, the availability of labeling and independent evaluation. For foreign markets, this becomes a criterion for admission to procurement and tenders, and for logistics and foreign economic activity, it becomes a set of procedures that affect the timing of shipment, the composition of documents, and requirements for suppliers.
The webinar focuses on the concept of a sustainable supply chain. For an export company, this means manageability at every site: from the selection of materials and production processes to packaging, transportation, warehousing, and data transfer to counterparties. The longer the international leverage, the higher the cost of making mistakes in statements and labeling. Risks include returns of shipments, supply blockages, claims from the customer, loss of brand reputation, and additional documentation costs.
The composition of the speakers reflects the practical agenda. Yulia Gracheva, director of the Ecological Union and head of the central body of the Leaf of Life certification system, presented a block on the regulation of environmental statements, greenwashing and approaches to independent certification.
Mikhail Yulkin, CEO of CarbonLab, will speak on the topic of carbon labeling, approaches to measuring the carbon footprint, standards and benchmarks used in the global market.
Ekaterina Kolchanova, co-founder of the Now So Partnership Bureau, is familiar with the practice of monetizing demand for sustainable products and managing labeling requirements as part of a commercial strategy.
For exporters, the value of such a conversation lies in a clear checklist of actions. In 2026, sustainability is more often expressed through documents and measurability. Companies benefit when they prepare a confirmation package in advance, collect data from suppliers, fix methods for calculating indicators, coordinate the wording of environmental statements for different countries, and prepare labeling to meet the requirements of sales channels. This simplifies negotiations with purchasers, reduces the number of supply clarifications, and accelerates turnover on export contracts.
Registration https://www.exportcenter.ru/events/823526/
